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France’s first barometer on the digital maturity of mid-sized companies

15% of mid-sized companies questioned have recruited a Chief Digital Officer (CDO)

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Paris, 25 January 2017 Apax Partners and EY have published the first barometer on the digital maturity of mid-sized companies. Based on a survey carried out on 100 French mid-sized companies from 1 January to 30 June 2016, this barometer provides an overview of digital maturity among mid-sized companies in France*.

Key takeaways:

– 23% of respondents have entered into a partnership with one or more start-up incubators.

– 15% of respondents have recruited a Chief Digital Officer (CDO).

– 35% of companies do not feel ready to take on the challenges posed by digital technologies. 34% are aware of the issues but have not yet started their digital transformation. 32% of the companies have a high degree of digital maturity, focusing either on a digital technology watch and Big Data (20% of respondents), or on optimising marketing initiatives (11%).

– 70% of companies questioned have not invested in training their employees in the challenges of digital technology.

– 83% of companies questioned do not analyse the behavioural data of their customers (mailings, customer relationships, website visits).

“The level of a company’s digital maturity depends more on the willingness of a company’s chief executive than on its size. Company executives are not necessarily well-versed in the subject and tend to confuse digital transformation with technology. As proof, only 19% of the companies questioned have a Chief Digital Officer, while the others are still making do with an IT director”, explained Eddie Misrahi, Chairman of Apax Partners.

“The results of our study show that French mid-size companies are falling behind in their digital transformation and are estimated to be over two years behind CAC 40 companies. They are only just beginning to be aware of the importance of digital technologies, but have not yet learned all the lessons, in particular with regard to training. The mid-sized companies we studied did not all display the same characteristics. There were in some cases quite significant disparities between them in terms of their readiness for dealing with the digitalisation of their ecosystem, often linked to the nature of their business,” explained Pierre Jouanne, an EY partner.

Portraits Eddie Misrahi, Président d’Apax Partners et Pierre Jouanne, Associé EY, responsable du marché entrepreneur.

Eddie Misrahi, Chairman of Apax Partners and Pierre Jouanne, Partner at EY, responsible for the entrepreneurs market, are available to offer you their insights on the issue and comment on these results.

*Digital maturity is assessed according to a set of parameters, four of which reveal advanced maturity:
– Use of data scientists and analytics technology
– Work organisation (collaborative work, use of agile work methods)
– Website use (website monitoring and mobile website)
– Quality of digital service

 

About Apax Partners
www.apax.fr – @ApaxPartners_Fr
Apax Partners MidMarket is a leading private equity firm in French-speaking European countries. With more than 40 years of experience, Apax Partners MidMarket provides long-term equity financing to build and strengthen world-class companies. In total, the funds managed and advised by Apax Partners MidMarket total more than €3 billion. These funds invest in fast-growing middle-market companies across four sectors of specialization:

TMT: Altran, Nowo-ONI, Gfi Informatique, InfoVista, Melita, and Vocalcom
Retail & Consumer: Alain Afflelou, Europe Snacks, Groupe Royer, Sandaya, and THOM Europe (Histoire d’Or, Marc Orian, TrésOr, Stroili Oro, Franco Gioielli, and Oro Vivo)
Healthcare: Amplitude Surgical
Business & Financial Services: Groupe INSEEC, Marlink and SK FireSafety

 

About EY
www.ey.com
EY is a global leader in assurance, tax, transaction and advisory services. The insights and quality services we deliver help build trust and confidence in the capital markets and in economies the world over. We develop outstanding leaders who team to deliver on our promises to all of our stakeholders. In so doing, we play a critical role in building a better working world for our people, for our clients and for our communities.
EY refers to the global organization, and may refer to one or more, of the member firms of Ernst & Young Global Limited, each of which is a separate legal entity. Ernst & Young Global Limited, a UK company limited by guarantee, does not provide services to clients.

Contact:

Apax Partners France
Coralie Cornet, Communications Director
Tel. + 33 1 53 65 01 35
coralie.cornet@apax.fr

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