Jacques Royer

The group Royer designs, sources, markets and distributes branded and unbranded footwear products for the massmarket


Sector: Consumer Investment date: 2007 Apax position: Minority Activity: MidMarket
Why did we invest?

Groupe Royer has a leading position in value-added wholesale in France. The company benefits from a unique know-how in product design, sourcing, logistics and brand management. It operates in a large and stable footwear market.

How do we intend to create value?

The investment thesis consists in positioning Group Royer as the leading footwear brand manager.

The company expects expansion of its value-added wholesale activity in Europe and of Kickers sales in North America and Asia. There is as significant potential for growth through consolidation. Numerous potential acquisition targets in Europe have been identified, both value-added wholesalers and footwear brands.


2016 was a year of growth for the New Balance license, which is distributed by Groupe Royer in France, Germany and the Benelux region. The group strengthened it Sport business unit with the new signing of the Umbro license.

Expansion of Group activities primaly through New Balance’s licence and in Asia through Kickers, Charles Jourdan and Stéphane Kélian.

10 acquisitions completed including Kickers, Charles Jourdan and Stéphane Kélian.